Charlie Kitcat
My Work
“Travel is about the gorgeous feeling of teetering in the unknown.” - Anthony Bourdain
Tony's right. He almost always is.
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Embarking on new journeys is challenging. But once you cross that border, whether in travel or business, it’s always worth it in the end.
Putting yourself and your brand’s name out there online isn’t an easy step. But it’s a step worth taking. Not only are you building reputation, customer loyalty and industry trust. You're future-proofing it.
So before we talk, summon the feelings of your last great adventure. And just remember how glorious those feelings of unfamiliarity felt as you walked off the plane, checked into your hotel and sat down to eat a dish you’d never tried before.
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Make a breakthrough, work with Kitcat.​
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Transforming your personal or business brand
82% of people are more likely to trust a company when its senior executives are active on social media. So, now is the time to establish yourself as a leader in the travel industry. Across LinkedIn, a personal blog or getting your name in major publications I can help.
Reminders to get away, reminders of a getaway
Travel marketing emails aren’t just about selling trips or flights anymore. They’re tiny travelogues that remind readers why they’re ready to book a trip to their dream destination. They’re picture perfect postcards that excite them about the life-changing adventure that’s in store.
Long form stories that feel like short getaways
In 2025, blogs aren’t just about SEO. As AI permeates across the search landscape, it’s time to make sure your blogs tell your brand story but also inspire the journeys your customers crave. Blog writing that is immersive, inspiring and feels more personal than a postcard.
Postcards from here and there
There’s something powerful and nostalgic about a personal narrative, fascinating story and curious destination. Like a postcard from a long-lost cousin, an excerpt from a travel journal once forgotten.
Web journeys to inspire the start of others
Your customers’ journeys don’t need to start when they step on the plane. Instead, let them begin as they step onto your site with personality-driven and conversion-focused copy that evokes the emotions they’ll feel when they finally arrive to their dream destination.
Comms that commands more than just attention
Press releases are so often to inform and educate. Why stop there? Transform your travel news into must-read stories with detailed comms strategy and intriguing press releases that don't just command attention. They command cultural discussion.
Words to stop you from scrolling
It’s no secret that social media is taking over the travel industry. But to go with stunning visuals and sleek editing, businesses need stimulating scripts and smart captions that compel the avid scroller to stop and take notice.