
Charlie Kitcat

PR & Press Releases
On my first day in PR, my boss told me my job was the “wearing of many hats.” After four years in travel, sport, tech and fashion, I led messaging teams for major award-winning gaming rebrands, presented to hundreds of journalists at a global tech launch, wrote press releases that gained front page coverage in major international publications and got my client’s shoes on the feet of Prince William. And yes, of course, there was some ghostwriting in there too.

01
Lead EAFC's agency copywriting and brand messaging for their award-winning rebrand (including brand TOV and press releases on launch, soundtracks, FC FUTURES and more)
02
Lead PR and comms team for PURIFIED's award-winning launch (with coverage in The Telegraph, Guardian & founder interview in The Standard)


03
Part of the team to work on number of global and European campaigns, including presenting Samsung's AI in Paris to 450 journalists
04
Worked with UK Finance's anti-fraud arm, Take Five, to organise and promote "stay focused" pop-ups around the country
